Sunday, May 25, 2014

TOYOTA Corporate Playbook: Chapter 4: Dehumanize Fatalities: 'Souvenirs from NHTSA.'



MR. ALBANY ROUTE 44 TOYOTA [AKA KING OF CONFLICT, formerly MR. TOYOTA U.S.A. ....so confusing!]....threw a creative HISSY FIT in court....





......accused the LEMON LADY of calling TOYOTA .....get this .....MURDERERS!





While it is known that MR. ALBANY ROUTE 44 TOYOTA believes he SCRUTINIZES the LEMON LADY'S public posts, TOYOTA'S own words are damning!







'Souvenirs from NHTSA.'

She [Betsy Benjaminson] began working on Toyota litigation in 2010. Before then, she'd been "oblivious" to the events in the U.S., she says. Slowly she began to notice "odd things" in documents she saw in connection with her role as translator. Revised press releases sometimes obscured important details, she says. Emails among engineers "revealed facts that directly contradicted" Toyota's public statements. Then it got worse. She read reports about runaway cars, including survivors' accounts of crashes that killed their companions. She was deeply affected. A "tipping point" came when she read a document the company had prepared based on complaints filed with NHTSA. "A summary of the injuries and deaths was attached," she recalls, "and it was cynically titled 'Souvenirs from NHTSA.' " For her, that was it.

After all of Toyota's strategizing, it could not have anticipated how those words would sound to a translator—or what she would do. It was one more thing lost in translation.




A Collage:

'Souvenirs from NHTSA.'
Is Toyota Telling the Truth About Sudden Acceleration?
Noriko Uno ..... and others....Innocent Deaths in Toyota Vehicles?

FROM: Toyota Table of Contents
 
WASHINGTON, March 23 (UPI) -- Toyota warned U.S. dealerships in 2002 that Camry owners complained of throttle surges and recommended adjusting the computer, documents indicted. [sic]
 
"If you look at this document, it says electronics," attorney Clarence Ditlow said. "It says the fix is reprogrammed in the computer. It doesn't say anything about floor mats."

....repair bulletin proves the manufacturer misled the public about the causes of sudden acceleration.

The dealer pleads: “… Engine revs stick at 6000 rpm without any reason. This issue occurs without any warning and at random cases. … (there were) two big car accidents in which the drivers miraculously escaped injuries. … the vehicle accelerated in an uncontrolled manner … more than 5 times … the Accelerator Sensor Assembly was replaced. … This issue could cost lives!!”

In another communication, a driver reported a Tundra zooming to 80 miles per hour, uncommanded, with ineffective brakes. When the truck was fixed, the technician noted, “short (circuit), insulation defective,” and replaced the gas pedal sensor assembly. The same document lists 547 pedal position electronic sensor assemblies that were replaced to fix speed control malfunctions that had been attributed to a mechanical “sticky pedal.”

Japan engineers also noted or investigated many varied electronics-related causes of UA and speed control issues. They include short circuits in the pedal position sensor, cruise control, poor wiring connectors, electromagnetic interference (EMI), and voltage irregularities. Numerous times throughout the documents, the electronic Engine Computer Unit (ECU) is mentioned as a possible cause for vehicle behavior that they could not understand.
 
"If you look at this document, it says electronics," attorney Clarence Ditlow said. "It says the fix is reprogrammed in the computer. It doesn't say anything about floor mats."

....repair bulletin proves the manufacturer misled the public about the causes of sudden acceleration.

The dealer pleads: “… Engine revs stick at 6000 rpm without any reason. This issue occurs without any warning and at random cases. … (there were) two big car accidents in which the drivers miraculously escaped injuries. … the vehicle accelerated in an uncontrolled manner … more than 5 times … the Accelerator Sensor Assembly was replaced. … This issue could cost lives!!”

In another communication, a driver reported a Tundra zooming to 80 miles per hour, uncommanded, with ineffective brakes. When the truck was fixed, the technician noted, “short (circuit), insulation defective,” and replaced the gas pedal sensor assembly. The same document lists 547 pedal position electronic sensor assemblies that were replaced to fix speed control malfunctions that had been attributed to a mechanical “sticky pedal.”

Japan engineers also noted or investigated many varied electronics-related causes of UA and speed control issues. They include short circuits in the pedal position sensor, cruise control, poor wiring connectors, electromagnetic interference (EMI), and voltage irregularities. Numerous times throughout the documents, the electronic Engine Computer Unit (ECU) is mentioned as a possible cause for vehicle behavior that they could not understand.



Consumer Reports recently uncovered NHTSA's log books from 2008 that showed Toyota and Lexus vehicles accounted for over 40% of the complaints about uncontrolled acceleration in 2008 models. That's a significant percentage, especially considering that Toyota doesn't sell 40% of the cars on the market (it sells about 15% of all cars).


Toyota: Ya Gotta Be Kidding Me! Let's Go Places? With NO BRAKES?
 
Toyota: Shirking their responsibility...